After two more months of lattes, Americans and cappuccinos, the SEO knocked on my door. I was called in for an interview at a digital marketing agency. They were looking for a Spanish speaker. That’s what I was good at. Very good.
– So, you already know something about SEO and have worked on it before?
– Yes of course, I did an online course and in my master’s degree we had a complete module (2 hours, one day) on SEO.
– Okay, any more questions?
– Yes, do you offer me the job? (Seriously. I asked this literally)
That same afternoon I was sent the contract as Off-Site SEO Executive. That same afternoon I called anyone in my schedule who knew about SEO and started looking for what was SEO.
In the first week of office, I understood only 20% of what my manager, originally from Bradford, asked me. Enough to know that it was my turn to continue studying in order to progress in SEO.
Things didn’t go badly. After 6 months, my salary increased. Within a year I was teaching other innocent souls like mine the SEO dream.
After two years, I made the jump to the technical SEO department. The agency’s popular ones. The ones that bring the money. The ones who had taken away my rookie of the year award at the company’s Christmas dinner.
The technical SEO is one more level. You have to know about html, copywriting, Google and analysis. In short, you have to know about SEO. How do you learn? By reading a lot, asking, working and screwing up. In that order.
Although it was difficult, I managed to reach an acceptable level. I stopped being a burden to my colleagues and I started to get on with my tasks. I was already a Senior SEO Executive.
And because I was a Senior, because I knew about technical SEO and because I spoke Spanish (I am very good at it) I was offered a SEO in-house job in London.
On the last day at the agency, I brought donuts and prepared a ‘Perfect Pot of Tea’ for my colleagues. Straight to the heart.